Shop Pride Items That Give Back To The LGBTQ+ Community


All products featured on OK! Magazine are independently selected by our editors. However, when you buy something through our retail links, OK! Magazine may earn an affiliate commission.

Article continues below advertisement

It’s the most colorful time of the year! June is LGBTQ+ Pride Month, and along with parties, performances and parades (well, virtual ones) come countless rainbow products.

From fashion brands to home-good lines, hundreds of companies are amplifying their messaging of inclusivity and getting a rainbow makeover this month. While the vibrant products are fun, more importantly, they support causes that impact the lives of those within the LGBTQ+ community.

Article continues below advertisement

With everything from bras to bling and sneakers to soda makers, we’ve rounded up the best gear of the season with charitable components below.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

PUMA’s Pride Bodysuit retails for $45.

Forever Free is PUMA’s latest Pride collection created with Cara Delevingne. Sleek sportswear silhouettes are bedecked with fun, colorful graphics for gear that’s made to be worn with pride and best of all, 20% of proceeds from the collection go to the model’s namesake foundation (which benefits + charities like GLADD and The Trevor Project).

gallery background

SHOP NOW/SEE IT

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Winky Lux’s Rainbow Tinted pH Balm for Lips & Cheeks retails for $18.

30% of all proceeds from June 18 to June 20 will go to the Stonewall Foundation.

gallery background

SHOP NOW/SEE IT

Victoria Beckham’s “Wannabe” Pride Patent Leather Pouch retails for $120.

In celebration of Pride 2021, Victoria Beckham collaborates with world-renowned ‘90s girl band the Spice Girls to create a limited-edition VVB T-shirt and pouch featuring the title of their iconic debut single, “Wannabe,” released 25 years ago this year. For the third consecutive year, Victoria Beckham Limited is partnering with Albert Kennedy Trust and has pledged that 100% of T-shirt profits will be donated directly to the charity to further support its work combating LGBTQ+ youth homelessness in the United Kingdom.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Havaianas’ Top Pride Sole Sandal Flip-Flop retail for $30.60.

Havaianas’ newest Pride collection is celebration of love, pride and a desire for change. 7% of sales from the Pride collection are donated to All Out, a global organization that defends the rights of the LGBTQIA+ .

gallery background

SHOP NOW/SEE IT

The Phluid Project’s Gender Neutral Rainbow Bucket Hat retail for $14.99.

SAKS Off 5th just dropped a gender-neutral capsule collection of tees and accessories, created with The Phluid Project to support the LGBTQ+ community’s celebration of always being their authentic selves. One-hundred percent of net proceeds from sales of the collection will benefit The Phluid Phoundation, a non-profit org that supports the most vulnerable and marginalized members of the LGBTQ+ community.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Tipsy Elves’ Allover Rainbow Print Men’s Cut Short Sleeve Button Down retails for $39.95.

10% of all Tipsy Elves pride product sales will be donated to The Trevor Project.

gallery background

Awe Inspired’s Marsha P. Johnson 14K Yellow Gold Vermeil Medallion on Enamel Chain Necklace retails for $215.

Awe Inspired has just released a new Goddess Necklace in Marsha P. Johnson’s honor, with 100% of proceeds going to The Marsha P. Johnson Institute, in support of its mission to protect and defend the human rights of Black transgender people. Johnson was a fearless advocate for Black trans rights — she was credited with throwing the first brick at the seminal Stonewall Riots in 1969. Her strength and resilience have inspired a new generation of advocates for the LGBTQ+ community. Pose star Indya Moore stars as the face of Awe Inspired’s Pride campaign, cast as Johnson’s modern incarnation, filling her shoes (and floral headpieces) as a rising voice in the trans rights movement. 

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Calvin Klein’s Women’s Modern Cotton Bikini Panty retails for $19.57.

In addition it’s #ProudInMyCalvins campaign and collection, Calvin Klein has joined forces with non-profit organizations like The Trevor Project and ILGA World for the campaign.

gallery background

SHOP NOW/SEE IT

Meredith Marks’ I’m Engaging with LGBTQ Rights T-Shirt retails for $39.

The Pride Month, Real Housewives of Salt Lake City star and designer Meredith Marks teamed up with GLAAD, the world’s largest lesbian, gay, bisexual, transgender and queer media advocacy organization in order to raise critical funds for LGBTQ+ acceptance. Marks will donate a portion of proceeds of all online jewelry sales of her stunning collections for the month of June to GLAAD, in honor of Pride Month and recruited members of the LGBTQ+ community and allies including fashion designer and philanthropist August Getty, Miss Utah Rachel Slawson, influencer Joey Zauzig, artist Nikki Exotika, performer CT Hedden, Jheda, and GLAAD’s Anthony Allen Ramos to participate in a special campaign promoting this partnership. Marks has also designed the limited edition “I’m Engaging with LGBTQ Rights” t-shirt with sales benefiting GLAAD. 

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

SodaStream’s Rainbow Story Special Edition Sparkling Water Maker retails for $89.99.

Express your pride and brighten your bubbles for the love of tomorrow. Use the six included permanent markers to decorate your machine with your very own rainbow story. For the third year in a row, SodaStream is partnering with ILGA World and 10% of the proceeds from the Rainbow Story Special Edition Sparkling Water Maker will be donated to the organization. The inclusive campaign for Soda Stream’s Rainbow Story features the star power of Laverne Cox, RuPaul’s Drag Race star Heidi N Closet, cocktail connoisseur Paul Zahn and and his husband, Michael Turchin.

gallery background

SHOP NOW/SEE IT

Listerine’s Cool Mint Antiseptic Mouthwash with Pride Packaging retails for $7.49.

In 2011, Johnson & Johnson (Listerine’s parent company) created its CARE WITH PRIDE initiative to openly champion love, equality and care for the LGBTQ+ community. Ten years later, they’ve raised more than $1 million for LGBTQIA+ advocacy organizations. This year, each purchase of the company’s limited edition Pride products will trigger a $1 donation to J&J’s national nonprofit partner, Family Equality, up to $100K.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Playboy x Leo Baker’s Pride Tote Bag retails for $30.

In celebration of Pride month, Playboy partnered with five influential voices in the LGBTQIA+ community: Kittens, Bretman Rock, Gigi Goode, Leo Baker and Ev’Yan Whitney. Each of these respected individuals designed a custom product for Playboy that speaks to their varying communities, creative styles and backgrounds. The “Pride in Numbers” campaign by Playboy highlights the LGBTQ+ community’s strength and optimism throughout a challenging year of isolation, bringing these individuals together in a celebration of visibility, individuality, and joy for Pride month. Each of the five influencers worked with Playboy’s in-house creative team on the initiative led by Katrina Alonso to bring their visions to life. All proceeds from product sales will be donated to longtime Playboy partner, APLA Health (formerly AIDS Project Los Angeles).

gallery background

SHOP NOW/SEE IT

Fresh Hoods’ LGBTQ Rainbow Bomber Jacket retails for $74.99.

Bold streetwear brand, Fresh Hoods, is donating 20% of sales from their Pride Collection to True Colors United, a nonprofit who implements innovative solutions to LGBTQ youth homelessness.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Kate Spade New York’s Rainbow Airpods Pro Case retails for $35.

In celebration of Pride, 20% of net profits (up to $150,000) from the sale of Kate Spade New York’s Pride Collection will be donated to The Trevor Project to support the mental wellbeing of LGBTQ+ youth.

gallery background

SHOP NOW/SEE IT

Temple St. Clair’s 18K Rainbow Angel Pendant (in four sizes) retails between $1,250 to $4,950.

Temple St. Clair has just launched a limited edition rainbow sapphire Angel Pendant, to benefit The Hetrick-Martin Institute. Through August 31, Temple St. Clair will donate 30% of sales to HMI, an NYC-based nonprofit organization which provides LGBTQ+ young people a supportive community that promotes physical health and mental well-being, academic achievement, job readiness and artistic creativity. HMI offers services including: providing meals, mental health screenings, emergency supplies and resource referrals.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

LEGO’s Everyone Is Awesome Set retails for $34.99.

The new LEGO Everyone is Awesome set is the brand’s LGBTQ+-themed set and celebrates positivity and kindness in our families, our communities and our world. Designed by LEGO Vice President For Design Matthew Ashton, the set comes with 11 monochromatic figures, each with an assigned color, and 346 pieces creating a rainbow cascade. “I wanted to create a model that symbolizes inclusivity and celebrates everyone, no matter how they identify or who they love,” he said.

gallery background

SHOP NOW/SEE IT

UGG’s Disco Stripe Slides retail for $110.

With a maximum of $125,000, UGG will donate $25 per pair of Disco Stripe’s purchased on UGG.com to GLAAD.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Lights Lacquer’s Paint Your Pride Bundle retails for $34.

Part of Lights Lacquer’s #PaintYourPride campaign, the bundle of nail polish includes vibrant colors of the Lights Lacquer spectrum: Cherry Jelly, Slice of Life, Jefa and Blue Moon. This Pride, 20% of sales will be donated to the The Trevor Project, the leading national organization providing crisis intervention and suicide prevention services to (LGBTQ) community under 25.

gallery background

SHOP NOW/SEE IT

Coach’s Turnlock Clutch 20 With Rainbow Quilting retails for $425.

The Turnlock Clutch 20 is part of the Coach Pride Collection, a celebration of equality, diversity, and authentic self-expression within the LGBTQ+ community. Based on a 1990 Coach design reimagined for today, the elongated style is part of The Coach Originals, a collection of archival-inspired bags that celebrate the brand’s legacy. The Coach Foundation has made donations to the Hetrick-Martin Institute, Albert Kennedy Trust and new partners Point Foundation and CenterLink Community of LGBTQ Centers.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Adidas’ Unisex-Adult Harden Vol. 4 Pride Indoor Court Shoe retails for $114.89

For this year’s Pride, Adidas continues its partnership with Athlete Ally and Stonewall, to push change further. With yearly donations to the organizations, the brand helps co-create programs aimed to end systemic oppression and drive inclusion in sports across the globe.

gallery background

SHOP NOW/SEE IT

The Herbal Zen’s Medicine Cabinet Variety Pack retails for $29.99.

The Herbal Zen’s top-rated shower steamers — essentially a bath bomb for your shower — have become a “quarantine favorite” as a daily ritual for calm, reflection and self-care.  Customers love that this product is an easy upgrade to their everyday routine, and that the essential oils transform their bathroom into a spa-like retreat. To kick off Pride Month, The Herbal Zen donated 100% of profits from its June 1 sales of its colorful Medicine Cabinet variety pack to Attic Youth Center, Philadelphia’s only LGBTQ+ youth center.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Ellsworth + Ivey’s Pride Sweater retails for $128.

Ellsworth + Ivey is the coziest and chicest sweater brand making customizable and signature knits. 15% of sales from the Pride Sweater will be donated to The Trevor Project, a national organization providing crisis intervention and suicide prevention services to LGBTQIA+ youth.

gallery background

SHOP NOW/SEE IT

Eriness’ Rainbow Pride Necklace retails for $995.

LA-based Eriness has added a special sapphire rainbow necklace to their RESIST collection, to celebrate Pride. Launching today, Eriness will donate 20% of proceeds to The Trevor Project.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Radley London’s Beach Close Pride Bag retails for $158.

Radley London, a proud supporter of the LGBTQ+ community, will donate 20% of the proceeds from its Pride bag to Stonewall Community Foundation to support queer advocacy, awareness and empowerment programs.

gallery background

SHOP NOW/SEE IT

195essential’s Pride Heart T-Shirt retails for $38.

Boston-based and Black-owned business with a purpose, 195essential, celebrates Pride Month with the release of their limited-edition Pride Shirts. The “Essential Pride” release features two designs to celebrate, honor, and support the LGBTQ+ community. 50% of the proceeds from these shirts will go to support the work done by BAGLY Inc, a youth-led, adult-supported social support organization committed to social justice, and creating, sustaining, and advocating for programs, policies and services for the LGBTQ+ youth community. This will be the second year that 195essential and BAGLY partner together for Pride.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

NYX Professional Makeup’s Ultimate Eyeshadow Palette, Brights retails for $11.84.

NYX Professional Makeup is a proud ally of the Los Angeles LGBT Center. All year round, they are dedicated to supporting the services of the Center through donation, raising awareness and education, and celebrating the Center’s members.

gallery background

SHOP NOW/SEE IT

Universal Music Group x Queer Candle Co’s. Pride Candle retails for $22.

As part of its Pride initiatives rolling out throughout June, Universal Music Group and its Universal Music All Together Now Foundation partnered with GLAAD, Queer Candle Co. – a Brooklyn-based, queer-owned small business — and Social Goods to create a limited-edition MUSIC IS UNIVERSAL Pride collection supporting GLAAD. The capsule collection includes a Pride candle and companion long-sleeve tee, as well as a sticker with 25% of the proceeds benefiting GLAAD.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Reebok’s Pride Crop Tank and Shorts retail for $28.07 and $39.57

Reebok’s 2021 collection of Pride shoes and clothes is inspired by inclusion, protest signs and the legacy of drag ballroom legends. One of the first forms of LGBTQ+ resistance, ballroom is a haven where those who had been shut out for their race, sexuality and gender expression could be their true selves. To honor and stand in solidarity with the transgender, gender nonconforming and intersex (TGNCI) communities, Reebok is donating to the Sylvia Rivera Law Project.

gallery background

SHOP NOW/SEE IT

Haverhill’s Rainbow Newport Bracelet retails for $505.

Haverhill, a small female-founded jewelry brand, will donate 10% of the purchase price from their Rainbow Collection to The Trevor Project.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

gallery background

SHOP NOW/SEE IT

You Are Loved Pride Pink “Pride” Pet Dress retails for $9.99.

Let your dog join you in celebrating inclusion while looking adorable in the process with this You Are Loved Pride Pink Dress. This great-looking dress slips on and off easily and offers a comfortable fit, and features a colorful message of pride at the heart of its design. PetSmart is proudly donating $100,000 to GLSEN, the leading organization ensuring that every member of every school community is valued and respected regardless of sexual orientation, gender identity, or gender expression.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

The Crème Shop’s Rainbow Face Mask Printed with Rainbow Hearts (3 Pack) retails for $15.82

In honor of Pride Month 2021, The Crème Shop will be awarding three LGBTQ+ creatives with a $2,000 grant each to pursue their creative goals and an additional $1,000 to the Los Angeles LGBT Center. Anyone is eligible to enter, despite your background or profession. Just follow @thecremeshop on Instagram, Tag @thecremeshop and hashtag #TCSPRIDE.

gallery background

SHOP NOW/SEE IT

Target’s All Are Welcome Here Doormat Pride retails for $13.

Celebrate pride and welcome guests to a safe, inclusive space in your home with the 18″x30″ Pride Doormat Collection. Target’s Pride Collection is in a 10 year collaboration with GLSEN, leading the movement in creating affirming, accessible, and anti-racist spaces for LGBTQIA+ students.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

Abercrombie + Fitch’s A&F x The Trevor Project |Gender Inclusive Pride High Rise Cutoff Shorts retail for $65.

A&F Pride collection was co-created with The Trevor Project. In support of Pride 2021 and the brand’s ongoing partnership, Abercrombie & Fitch Co. is donating $200,000 to The Trevor Project. To date, they’ve raised over $2 million for the organization.

gallery background

SHOP NOW/SEE IT

Greenwich St. Jewelers’ Chroma Rainbow Sapphire Hoop Earrings retail for $7,500.

Family-owned, NYC-based jewelry boutique, Greenwich St. Jewelers, will be donating 10% of sales from its Chroma Collection to Trans Lifeline during the month of June. Trans Lifeline is a non-profit organization offering direct emotional and financial support to trans people in crisis.

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

gallery background

SHOP NOW/SEE IT

Article continues below advertisement

gallery background

SHOP NOW/SEE IT

UNO Play With Pride Set retails for $17.77.

It’s the UNO matching card game everyone loves, but in a special Pride edition with a rainbow design that celebrates the LGBTQ community! To promote inclusivity, Mattel has partnered with the non-profit It Gets Better Project which seeks to inspire people across the globe to share their stories and remind the next generation of LGBTQ+ youth of their worthiness and power.

gallery background

SHOP NOW/SEE IT

Kali x Miami Fitwear’s Pride Houndstooth Sports Bra and Leggings retail for $68 and $88.

From all purchases of Miami Fitwear’s Pride collection, 25% of sales will go to It Gets Better, a project with a mission to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer (LGBTQ+) youth around the globe.



Leave a Reply

Your email address will not be published. Required fields are marked *